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MediaPost Publications Study: 4 In 10 Smartphone Users Would Switch To iPhone 06/23/2009 June 23, 2009

Posted by hruf in Mobile & Gadgets.
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Almost 4 in 10 smartphone users who don’t have an iPhone would switch to the popular Apple device for their next purchase, while 4 out of 5 of current iPhone users would buy the phone again, according to a new study.

The report, by market research firm Crowd Science, also found that only 14% of non-BlackBerry users would switch to a BlackBerry device for their next mobile phone. The iPhone further outpaced other smartphones in customer satisfaction in areas such as screen size, navigation, ability to add new features and video playback quality.

via MediaPost Publications Study: 4 In 10 Smartphone Users Would Switch To iPhone 06/23/2009.

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