Liquid Media

T-Mobile USA is increasing its investment in the Google Android platform even more, by improving the application experience, according to a keynote given by CTO Cole Brodman said this morning at Open Mobile Summit this morning in San Francisco.

The company said that in time for Thanksgiving, T-Mobile will introduce a T-Mobile Channel, which will provide recommended content for the Google Android devices. Already, T-Mobile is providing a so-called “AppPack,” which suggests 34 free and paid apps. The bigger announcement today is that T-Mobile will soon enable carrier billing, which will allow customers to buy apps using their monthly bill, rather than having to use Google Checkout. [...]

Here’s what T-Mobile has witnessed in terms of myTouch consumer behavior:

• About half myTouch users visit the Android Market at least once per day.
• 80% of myTouch users browse the web at least once per day, and 2/3 say several times per day.
• Nearly half of myTouch users say they have “completely customized” their myTouch.
• More than 40% of myTouch users access social networking sites multiple times per day.

via Updated: T-Mobile USA Will Add Its Own Channel And Carrier Billing to Android Market | mocoNews